What are the rows in supermarkets called?

In supermarkets, the individual rows or aisles where products are displayed and shelved are typically referred to as:

Aisles:
The main walkways or passages between the shelves and displays in a supermarket are called aisles. These allow customers to move through the store and access the various product categories.
Gondolas:
The freestanding shelving units or display cases that run parallel to the aisles are called gondolas. These are the main product display structures that line the aisles.
Bays:
The individual sections or compartments within a gondola are called bays. These are where specific product categories or brands are placed.
Shelves:
The horizontal surfaces within the gondolas or bays where products are actually placed and displayed are called the shelves.
So in summary, the key terms are:

Aisles: The main walkways
Gondolas: The freestanding shelving units
Bays: The individual sections within gondolas
Shelves: The horizontal surfaces where products are placed
This terminology helps supermarket staff and customers navigate the store layout and product placement effectively.